PPC Advertising

Pay per click, or PPC marketing, is a type of online advertising in which advertisers use search engine advertising for generating clicks to their website. With PPC Marketing you have to pay only when users click your ads and visit your website. Ads are displayed among organic Google search results with the most prominent positioning on the page. Ads are displayed based on search keywords, so sponsored results are always relevant to any given search. Through PPC Advertising Modern Media can help you utilize this effective marketing strategy to gain leads and boost sales!

 

With our PPC marketing services, you can simply sit back and let us do the legwork. We’ll do the research, write ad copy, bid on keywords, and create effective landing pages to boost your ad performance. However, our PPC Marketing campaigns are missing one thing… hidden fees. That’s right! Our optimization and management fees are presented up front. This way, you know that your entire PPC budget is used for exactly that. Both levels of our PPC marketing campaigns use the most advanced methods of maximizing every penny spent and include monthly reports so you can SEE your return on investment. You’ll see increasing sales starting day 1, and it gets better and better as we take in more data.

We believe that behind every successful PPC marketing campaign lies a robust, customized strategy. 

 

We all wish we had an unlimited advertising budget. The reality is that ad budget depends on your business and your goals. That’s why maximizing your digital ad spent is key to running a successful PPC marketing campaign. Our PPC/AdWords experts take the time to create hundreds of ads, coupled with hundreds of keywords that match your business. Daily optimizations ensure that your budget goes to the ads that are performing best for you. We eliminate the ads with low click-through rates and shift budget to those with high click-through rates, thus increasing conversions. Most companies claim to have optimized their PPC marketing campaigns after a year, but with daily optimizations, we can cut that time down by 70%.